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France
France attracted 78.95 million foreign tourists in 2010, making it the most popular tourist destination in the world.

France has 37 sites inscribed in UNESCO's World Heritage List and features cities of high cultural interest (Paris being the foremost, but also Toulouse,Strasbourg, Bordeaux, Lyon, and others), beaches and seaside resorts, ski resorts, and rural regions that many enjoy for their beauty and tranquillity (green tourism). Small and picturesque French villages of quality heritage (such as Collonges-la-Rouge or Locronan) are promoted through the association Les Plus Beaux Villages de France (litt. "The Most Beautiful Villages of France"). The "Remarkable Gardens" label is a list of the over two hundred gardens classified by the French Ministry of Culture. This label is intended to protect and promote remarkable gardens and parks.

Tourism is accountable for 6% of the country's income (4% from French tourists travelling inside France and 2% from foreign tourists), and contributes significantly to the balance of payments.